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Knowing the Rules by Themselves Does Not Guarantee NCAA Compliance... This Is Important News!

Knowing the Rules Should Only Be The Beginning of How You Approach Protecting Your Institution's NCAA Compliance Interest

Fully adhering to NCAA compliance requirements is not limited to knowing the rules by themselves.  Because of the complex nature of NCAA rules, as well as issues not associated with NCAA rules, it is essential to think outside-of-the-box for those responsible for leading their institution's NCAA compliance efforts.  

Because of the proactive, comprehensive and systematic nature of a CACMS, it is designed to help NCAA compliance leaders think and act proactively.  Proactive Sports Compliance will help you meet and exceed your NCAA compliance obligations.  Knowing the rules that are most frequently violated as listed below, is a good start to initiating a comprehensive athletic compliance strategic plan. 


You are the expert at knowing the rules.  Our expertise is to help you understand the broader systematic approach of how you can use a CACMS framework to achieve NCAA compliance excellence, including reviewing your athletic compliance policy for effectiveness, identifying NCAA compliance aspects, setting of NCAA compliance objectives and targets, structuring roles and responsibilities, instituting NCAA corrective and preventive actions, and monitoring and measuring your NCAA compliance performance among many others.     

CACMS Topics Addressed On Our Constant 

Contact Email Platform

  • Subject Line: CACMS University Newsletter - December 2020 Edition
  • Subject Line:  Reducing Your NCAA Infractions Penalties By More Than 80% - A Case Study / Primary Headline:  How A CACMS Framework Might Have Reduced One Institution's NCAA Infraction's Penalties By More Than 80%! - A Case Study
  • Subject Line:  CACMS Implementation Offers Equalizing Solution To NCAA Enforcement / Primary Headline:  CACMS Implementation Offers Equalizing Solution To NCAA Enforcement... It Also Means Changing of Mindset and Demonstration of Bold Leadership
  • Subject Line:  Answers to Questions About Achieving NCAA Compliance Excellence / Primary Headline:  Answers To Questions About How A Systematic Framework Could Help You Achieve NCAA Compliance Excellence
  • Subject Line:  Considering Legal and Other Requirements of Your NCAA Compliance Activities? / Primary Headline:  Considering the Legal and Other NCAA Compliance Requirements That Affects Your Institution
  • Subject Line:  Here's How You Could Systematically Exceed NCAA Recruiting Rules Compliance / Primary Headline:  Proactively and Systematically Exceeding NCAA Recruiting Rules Compliance
  • Subject Line:  Why Monitoring And Measuring Your NCAA Compliance Performance Is Key? / Primary Headline:  Why Monitoring And Measuring Your NCAA Compliance Performance Is Key?
  • Subject Line:  Want To Improve NCAA Rules Compliance? Consider Establishing Objectives And Targets / Primary Headline:  How Objectives And Targets Can Translate NCAA Compliance Purpose Into Action?
  • Subject Line:  What Does It Mean To Identify Significant NCAA Compliance Aspects? / Primary Headline:  What Does It Mean To Identify Significant NCAA Compliance Aspects? And How Can It Help Your Institution Minimize Current And Future NCAA Infractions?
  • Subject Line:  Proving To NCAA Enforcement That You're Serious About Compliance / Primary Headline:  Proving To NCAA Enforcement Staff That Athletic Compliance Is A High-Priority For You Without Having To Say It
  • Subject Line:  Pioneering Changes In Collegiate Athletic Compliance / Primary Headline:  Take Your College or University to Bold New Heights of NCAA Compliance and Institutional Control
  • Subject Line:  Pioneering Changes In Collegiate Athletic Compliance / Primary Headline:  Stories of Changing One’s Athletic (NCAA) Compliance Culture
  • Subject Line:  Introduction of PSC and Our CACMS Services / Primary Headline:  Be The College Or University That Pioneer Changes In Collegiate Athletic (NCAA) Compliance

NCAA Compliance and Enforcement Frequency and Numbers 

(Recent Data)

Collegiate Athletics Most Frequently Violated Rules (Source: NCAA)

      • Non-Permissible Extra Benefits
      • Institutional Responsibility for Compliance
      • Knowing Provision of an Improper Inducement, Extra Benefits, or Financial Aid
      • Recruiting Offers and Inducements
      • Responsibility of Head Coach
      • Furnishing False or Misleading Information 

No CACMS is perfect.  You will probably find problems with your system, especially in the beginning (through audits, measurement, or other activities).  Your CACMS will also need to change as your institution changes.  When system deficiencies are encountered, your institution will need a process to ensure that:

• Problems (including nonconformities) are investigated;

• Root causes are identified;

• Corrective actions are identified and implemented; and,

• Corrective actions are tracked and documented.

CACMS nonconformities and other system deficiencies should be analyzed to detect patterns or trends.  Identifying these trends will allow you to anticipate and prevent future problems.

Focus on correcting and preventing problems.  Preventing problems is generally cheaper than correcting them after they occur (or after they reoccur).  This approach is consistent with the continual athletic compliance improvement philosophy.

  • Non-Permissible Recruiting Materials and Electronic Correspondence
  • Time Periods for Telephone Calls
  • Publicity Before Commitment
  • Non-Permissible Advertisements and Promotions of Student-Athletes
  • Non-Permissible Recruiting During Dead Period 

A SWOT analysis evaluates the internal strengths and weaknesses, and the external opportunities and threats in an institution's athletic compliance environment.  The internal analysis is used to identify resources, capabilities, core competencies, and competitive advantages inherent to the institution athletic compliance performance.  The external analysis identifies market opportunities and threats by looking at resources, the industry athletic compliance environment, and the general athletic compliance environment.  

The objective of a SWOT analysis is to use the knowledge an institution has about its internal and external athletic compliance environments and to formulate its athletic compliance strategy accordingly.  

More than 700 interviews are conducted annually relative to noncompliance investigations.

Where the Cases Come From… Enforcement on Average Receives More Than 500 Tips Annually

    • 60% of Tips for Potential Recruiting Violations
    • 18% of Tips for Potential Extra Benefits
    • 12% of Tips for Other Activities or Benefits
    • 10% of Tips for Potential Academic Misconduct

Enforcement by the Numbers (Case Activity Report As of January 31, 2019)

      • 25 Allegations Across 17 Cases
      • 123 Allegations Across 32 Cases
      • 35 Allegations Across 10 Cases
      • 57 Allegations Across 21 Cases

An effective CACMS might have helped in reducing some of the costs and infractions listed above.  On the front end, a CACMS will help your institution get a better handle on its NCAA compliance obligations and priorities, while on the back end, a CACMS could be used as part of a settlement agreement associated with negotiated resolutions.

Most Common Questions We Receive